Develop our brand voice
Are we going to be a spicy brand who picks fights with other companies? Are we going to be fun and emoji-filled? Let's decide on what our brand voice is and build a strategy around that!
Have productive conversations with ICPs
A productive conversation is talking to the right ICP with our without the intention of selling anything. Productive = ICP, not a sale opportunity. This is a brand marketing opportunity and a chance to conduct UX market research which may eventually lead to a sale if want and need ever align.
Roll out a sustainable customer community
Create an engaging space for our customers to bond and build community.
Looking for more goals? 🙋♀️
Want to set more marketing goals for your team? Check out over 180 goal and OKRs examples to get inspired.
Let's face it
Effective teams hit goals 🎯
Align your team by setting collaborative goals that you can easily measure, track, and keep top of mind. Become a high-performance team with Soapbox goals.